CV Oto Berkat Sentosa, the latest Smoot Oto dealer located in Semarang, embarked on a mission to introduce electric motorbikes to a new market segment
CV OTO BERKAT SENTOSA
Herco Digital’s Deliverables:
- Social Media Activation
- Sales Page Development
- Targeted Social Media Ads
- Localized Marketing Strategy
Project Background
Launching a new dealership is no small feat, especially in an already competitive automotive market. Without any established customer base or digital footprint, the dealership needed to make a powerful first impression. As a new dealership starting from scratch, the challenge was to quickly establish brand awareness and drive foot traffic to their showroom. This involved not only differentiating themselves from well-known competitors but also building trust and recognition among potential customers. The goal was clear: become a top-of-mind choice for electric motorbikes buyers in the Semarang region
Positive Client Feedback
The owner, Mr Rudy Santoso, expressed his satisfaction with our efforts, highlighting that the results exceeded their targets.
Project Challenges
- Launching a new dealership with zero existing social media presence
- Creating brand awareness in a competitive automotive market
- Generating leads and driving showroom visits for a brand new location
- Establishing trust and recognition for Smoot Oto in the Semarang region
Herco Digital’s Deliverables
- Social Media Activation
- Sales Page Development
- Targeted Social Media Ads
- Localized Marketing Strategy