Hufagripp

Trusted by Indonesian families, Hufagripp by PT. Gratia Husada Farma delivers high-quality over-the-counter medications, ensuring reliable health solutions since 1994

Herco Digital’s Deliverables:

Social Media Activation
YouTube Ads Campaign
Social Media Ads Campaign
Content Creation
Community Management

Project Background

Hufagripp, a trusted pharmaceutical brand under PT. Gratia Husada Farma, has been a staple in providing quality over-the-counter medications for families across Indonesia. As a leading player in the healthcare industry, Hufagripp aimed to increase its online presence and strengthen its brand engagement in the digital landscape

Project Challenges

The key challenges for this project included:

Boosting Brand Awareness
With many competitors in the pharmaceutical industry, Hufagripp needed to stand out and reinforce its brand presence on social media.
Increasing Engagement and Followers
The goal was to grow a loyal online community and enhance interactions with existing followers
Driving Campaign Success Across Multiple Platforms
Hufagripp aimed to effectively utilize various social media channels, especially Instagram, Facebook, TikTok and YouTube, to boost visibility and engagement.

Project Results

Through our strategic collaboration, Hufagripp achieved significant milestones, including:

67% Increase in Instagram Followers
Achieved a monthly engagement rate of 20%, elevating audience interaction and strengthening brand affinity for deeper customer connections